N+a Sharing Casual Wear North Show Swing Sharing Tour

North Exhibition

From March 28 to March 31, 2010, Zhongshan Satiya Garment Co., Ltd. actively participated in the North Exhibition, showcasing the "sharing" concept of the N+a brand (Nadia) at the 18th China International Clothing & Accessories Fair. This event added a vibrant touch and highlighted the "share" theme with great success. The 18th China International Clothing & Accessories Expo (CHIC2010) took place from March 28 to 31, 2010, at the Beijing China International Exhibition Center (new hall). With an exhibition area of 100,000 square meters, it brought together over 1,000 brands from more than 20 countries and regions. The event attracted over 100,000 visitors and featured sections such as men’s wear, women’s wear, casual wear, children’s wear, leather/fur, down feathers, fashion information, and creative design. It was the largest and most influential professional clothing exhibition in Asia. Established in 1993, CHIC is co-sponsored by the China National Garment Association, China International Trade Center Co., Ltd., and the China Textile Promotion Branch. Over the years, it has grown into the largest and most impactful apparel trade show in Asia, serving as a key platform for Chinese and international brands to showcase their products, exchange ideas, and expand their markets. In the context of a global financial crisis and signs of China's economic recovery, this exhibition was seen as a new opportunity for the garment industry. Zhongshan Satiya Garment Co., Ltd., known for its high-profile N+a (Nadia) brand, presented a fresh and visually striking booth that stood out among competitors. The team was well-prepared, and the brand's unique "dialogue" style resonated with many visitors. From the start, the booth attracted attention from exhibitors, franchisees, and media, generating numerous inquiries and discussions. As a first-time participant in the North Show, Nadia valued the opportunity to share its vision. The company aimed to spread the concept of "sharing" beyond the event, engaging with industry professionals, franchisees, consumers, and media. By sharing experiences, introducing quality products, and opening up its world, the brand emphasized its core culture of "sharing." During the exhibition, Mr. Liu Xiansheng, Vice President of the Guangdong Clothing & Apparel Association, visited the booth and engaged in meaningful discussions with the company’s leadership, Director Yang. He praised the booth design and learned about the company's history and future plans. Through strong teamwork and collaboration between staff and negotiators, the exhibition concluded successfully on March 31. For Nadia, this was not only a chance to reinforce its brand identity as a "shared casual wear" label for 1.3 billion people but also an opportunity to gather valuable market insights and connect with potential customers. This experience helped the company better understand the growing demand for casual wear and shape its future product strategies.


New China International Exhibition Center


A well-arranged exhibition stand


Initially improved exhibition stand


Exhibition starts


Mr. Liu Xiansheng, Vice President of Guangdong Garment & Apparel Association and related leaders of the association visited


Director Yang and Mr. Liu Xiansheng, Vice Chairman of Guangdong Clothing Apparel Association, and related leaders of the Association


Director Yang spoke with Mr. Liu Xiansheng, Vice Chairman of Guangdong Garment & Apparel Association


Show model at the show


Staff members talk with visitors


exhibition site


Mr. Ye Maozhong on-site guidance


Visitors to the booth are hot

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