Shanghai Songjiang Creates Textile and Fashion “Stylish Silicon Valley” in Six or Seven Years

If you want to know the latest fashion information, you don't have to go to Milan, Paris, London or Shanghai Songjiang. Yesterday, China National Textile and Apparel Council and Songjiang District Government jointly established a national innovation base, the China Textile and Apparel Brand Venture Park, which marked the completion of the “Fashion Valley” project that covers an area of ​​approximately 2,000 mu. Open mystery veil. The "Fashion Valley" Creative Week was launched at the same time. The Sixth Color China, the Seventh Asian Color Forum, and the 2011 China Textile Academic Annual Conference will be launched one after another for a week.

The four major professional services in Songjiang “Fashion Valley” aims to build an “ecosphere” that integrates cultural creativity, design research and development, and fashion expression to help the rapid development of textile and apparel brand enterprises. Among them, the China Textile and Apparel Brand Venture Park is a first-phase project and the first large professional service platform. The Pioneering Park includes "Fashion Information Service Center", "China Fashion Fabric Release Center", "China Fashion Color Association Color Innovation Center-CNCSCOLOR Global Technical Service Center" and "China Textile Industry Association (Songjiang) Testing Center".

“More than 5 million design-specific images are available in the fashion information library, releasing thousands of color trends every day; the fabric center will rely on more than 100 'national textile product development base companies' and more than 500 'Chinese fashion fabrics' short-listed companies' Real-time display and promotion of the latest fabrics, the number of bases maintained at 3,000/quarter.” The staff told reporters, “With these four centers cooperating with each Other, enterprises entering the park will be able to be in the fashion information, fabrics and new products, color research and development, etc. In the field, enjoy a one-stop solution that synchronizes with the global textile and apparel industry.”

“Fashion Valley” has strict selection criteria for the settled projects, and eventually the park will form an industrial cluster consisting of the headquarter, design center, and brand operation center of 400-500 brand companies, attracting textile and apparel designers as Representative of the 60,000 cultural and creative industry talents. At the same time, a designer club will be established in the park to allow designers to communicate and communicate in the park, giving birth to more design inspiration.

"The world has become the world's second world" The high-end service providers from home and abroad have gathered together, and a number of professional service modules have been brought together. A large number of fashion elites have gathered. This is the first in China. It is no accident that Songjiang is chosen as a fashion source. Since ancient times, Songjiang has been known as "the world under the covers." Advantages of being adjacent to the university city have also made the "Fashion Valley" a resource of intellectual talents in seven universities, including Donghua University, which is famous for its textile and garment specialty.

"The 'Fashion Valley' selected Songjiang. It was once a strong view of Songjiang's strong textile culture. Second, Songjiang is one of the most suitable areas for the development of industrial clusters," said the relevant person in charge of the Songjiang District Government. For Songjiang, for many years of industrialization, the manufacturing industry has occupied a place in the city, but under the constraints of land and other resource bottlenecks, Songjiang is in urgent need of industrial upgrading and structural adjustment to move toward connotative development. At present, Songjiang fully supports the promotion of creative industries, and has three municipal-level creative industrial agglomerations, namely “Fashion Valley”, “The Thames” and “Chuangyi Gongfang”. In the “Innovation Workshop”, an industrial design enterprise that only occupies 500 square meters, the annual tax revenue will reach 5 million yuan. The creative industry is becoming the new engine driving the development of the industry.

The “Fashion Valley” building super show stage is jointly promoted by China National Textile and Apparel Council and Songjiang District. It is located in the new western area of ​​Songjiang Industrial Zone and covers an area of ​​2,000 mu. One of the 200 mu projects is basically completed.

“In the future, more service platforms will be introduced into the park. For example, according to the plan, a 400-5000 square meters large-scale show, fashion art gallery, and large-brand factory shop will be opened to the public in the future. The person in charge of Fashion Valley said.

It is estimated that the entire "Fashion Valley" will take six or seven years to complete. The goal is to create a world-class fashion creative design industry cluster and a new Chinese fashion landmark. It will be included as an important part of the strategic development of China's textile industry in the 12th Five-Year Plan of China's textile industry.