TOMMY HILFIGER again collaborates with global brand ambassador Ms Gigi Hadid

Supermodel Ms. Gigi Hadid continues to be the brand ambassador for the Tommy Hilfiger Women's collection and will also participate in the design of the Tommy X Gigi Fall 2017 and Spring 2018 package collections.

Amsterdam, The Netherlands (May 9, 2017) - Tommy Hilfiger, a wholly owned subsidiary of the PVH Group (NYSE: PVH), today announced that Ms. Gigi Hadid, Supermodel, has continued to serve as a global brand ambassador for women's collections. , including clothing, shoes, watches and accessories as endorsements. Gigi's role as brand ambassador actually reflects Tommy Hilfiger's strategy of continuing to promote the global women's business. Following the successful launch of Tommy X Gigi Suite Series in Fall 2016 and Spring 2017, Gigi Hadid will continue to work with American designer Tommy Hilfiger and will again launch a new two-season package series design.

“Gigi is the backbone of the global fashion industry and is also the ultimate Tommy Girl of the standard.” Tommy Hilfiger said: “Her active lifestyle, the vitality of the earth, and the ease and coolness of children continue to affect the world. I've fallen in love with her working feelings with her in designing the Tommy X Gigi series and look forward to working with her again next year."

The most recent Tommy X Gigi's Spring 2017 series was the debut of the TOMMYNOW show on Venice Beach, Los Angeles, USA on February 8, 2017. Inspired by the unrivalled West Coast music and arts event, more than 3,000 spectators - including 2,000 end consumers and 1,000 media people, buyers, VIPs and industry opinion leaders - were invited to experience this inspiration Fashion show. Miss Gigi Hadid, in addition to continuing to lead Tommy Hilfiger's "See Now, Buy Now" show floor model, the Spring 2017 collection included the Tommy X Gigi suite she designed with Tommy Hilfiger. , Through more than 70 countries in the world of retail channels, each garment and single product immediately appear in front of end consumers.

After the release of the quarterly Tommy X Gigi series, Ms. Gigi Hadid also participated in global tour activities including major international cities such as Berlin, Dubai, Tokyo, Shanghai, Amsterdam, London, Milan and Paris. While meeting with local fans, she Also made a series of personal single product display.

“Working with Mr. Tommy Hilfiger is like my personal dream come true, because this brand is my love, and I was the lifelong irons of Tommy Hilfiger,” said Miss Gigi Hadid. “The cooperation with Tommy Hilfiger is just like inspiration. The door of my world design was ringing. Every season, we are passionate about facing fans. This is a wonderful and unforgettable experience that I am very happy to share with my fans.”

“Tommy X Gigi's Cooperative Series, and our TOMMYNOW Instant Buy Global Show Experience Platform, is the engine that strongly drives the global Tommy Hilfiger Women’s Business”, Mr. Daniel Grieder (Global CEO of Tommy Hilfiger, Chief Operating Officer of PVH Group Europe) Executive Officer said: "This has also led to the fact that our business is exceeding all expectations. Whether it is the new brand building on social media or the performance of traditional media, we have finally achieved sales for two consecutive quarters. The number of growth. This halo effect runs through the brand's global development and affects the entire brand of products that are involved in global business. So in the coming days, we will continue to deepen our efforts in all aspects of this success.”

About Tommy Hilfiger

TOMMY HILFIGER Group, which is composed of TOMMY HILFIGER and HILFIGER DENIM brands, is one of the most recognized designer brands in the world and a clothing group that presents a high-end lifestyle. TOMMY HILFIGER specializes in apparel design itself. The market targets high-quality men's tailored and casual apparel, women's ready-to-wear and casual wear, children's wear, denim collections, lingerie collections (including dressing gowns, pajamas and homewear), footwear and accessories. annex. Through selective branding, TOMMY HILFIGER also provides products that are closely related to life, such as: glasses and sunglasses, watches, perfumes, sportswear (golf professional clothing and swimwear), socks, small leather goods and accessories, home supplies and luggage. HILFIGER DENIM's product line includes men's and women's jeans, footwear, accessory accessories and fragrances. The products of the two brands can be purchased globally by retailers at TOMMY HILFIGER and HILFIGER DENIM, brand stores in mainstream large department stores, online authorized retailers, and tommy.com.

About PVH Group

The more than 135-year-old PVH Group is one of the world's largest apparel groups. It owns the iconic TOMMY HILFIGER and Calvin Klein (CK) clothing brands, and operates the two brands globally. PVH Group is now the world's largest shirt and neckwear company, operating global brands such as Van Heusen, Calvin Klein, TOMMY HILFIGER, IZOD, ARROW, Warner's and Olga, as well as licensed brands Speedo, Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL KORS, Sean John, Chaps and Ike Behar.

*Speedo brand for Speedo International, Limited. (Senda International Co., Ltd.) to license North American and Caribbean brands.