Fast fashion brand men's and women's wear - trend line will soon be admitted to the second floor of Huiyou

brand introduction

"Frontier line" is the famous Chinese casual wear brand under the search group. "Frontal trend line" is positioned with the brand name of "Fast-fast fashion", with young consumers aged 16-35 as the main consumer group, and domestic three and four lines. The consumer market is the focus of sales, and currently there are nearly 2,000 stores in various provinces (municipalities, autonomous regions) across the country, providing consumers with more than 10,000 fashion apparels each year.The “front line” brand has its stylish style and various styles. Affordable prices, excellent quality, and meticulous service provide consumers with a one-stop shopping platform and are deeply loved by young consumers throughout the country.

Since the creation of the "Frontline Frontline" brand, the company has hired many international film and television singers such as Kelly Chen, Nicholas Tse, Song Hye Kyung, Jike Yoshihide, Korean Men's Idol Day Group 2PM and Korea's most popular women idol group - T-ARA as the brand spokesperson. The spokesperson is Asia's hot mix GOT7. The company also continued to expand its “front line” through traditional media such as TV, magazines, outdoor and Tencent QQ videos, WeChat, Weibo, Taobao, Tmall, Youku, Tudou and other online media. Brand influence.

In recent years, in order to adapt to the individualized, differentiated, and niche changes in the apparel market, the company has introduced Paxon, Harlew, Munster, Freelander, J21, Peyoni, and Mimi to the market. Trend sub-brands of 10 different styles, such as , Nagawa River, Biyu, and D Tide, continue to meet the personalized consumer demands of young consumers of all kinds in the form of brand-set shops, and realize the upgrading of the company's brand development. At the same time, the company also implemented a store upgrade project to create a tasteful and personal life scene in the terminal stores, delivering unique brand values ​​and brand emotions to consumers, allowing consumers to enter the store with freshness, uniqueness, and pleasure. Sense, get a good shopping experience. "Front line" brand for this new vitality!