Marketing articles affect the performance of the store into the number of stores
Shop performance to enhance, the first is to consider the passenger flow and store rate. The number of people into the shop with the shop location, advertising efforts, the image of the store, the customer a good reputation, the promotion of the promotion of many other factors. Only improve the number of people into the shop to promote the turnover rate increase! About the specific factors affecting the number of people into the store!
1, shop location
Store location should be selected in the local area is very busy, larger passenger traffic. And should be selected in the place of competitors, because the more concentrated competitors where the more markets, while the more brands relative to the customer's place in the selection of goods and more easy to choose and compare, so people into the store will be more .
2, advertising efforts
Customers prior to the purchase behavior will have a process of information collection, many sources of information, on the one hand from the common sense in life, the introduction of the surrounding population, the introduction of the surrounding population can form a good reputation of Ashiz. On the other hand come from advertising. Therefore, to strengthen the promotion of advertising media, to help customers collect information. In the advertising media to pay attention to Aspen consumer base positioning, to take targeted publicity.
3, store image
From the customer's point of view, when the customer passes a store, the store's image, style, positioning can attract his attention, at the same time consistent with his needs is the key to customers into the store.
4, customers a good reputation
Through shopping guide good service, in exchange for customer's word of mouth, a pass ten, ten hundred. Will let more people know still show , still show, love is still show.
5, the promotion activities
Shop signs, store POP, banners, posters, to attract customers into the store.
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