PUMA holds new Ferrari brand in Shanghai

The famous sports and leisure brand PUMA held a new launch event for summer footwear named “05 Summer PUMA Style” at Huaihai Pacific Store from May 20th to May 22nd. Some Ferrari brands also participated in the show.

The event launched three major PUMA shoe models, the blues series H.Street NM inspired by long-distance running shoes, upper soft open breathable mesh surface, the shoes also introduced Dahlia purple, neutral gray, white and more A combination of color models; nostalgic series is a beautiful color running shoes Aria mesh, comfortable low-cut shape, lightweight color mesh surface with anti
The poor suede upper makes it more comfortable to wear and the more fashionable. The basketball series brings a re-engraved Puma Cat Lo of PUMA's street-style sneakers released for the first time in 1986. The most eye-catching is the heel. Conspicuous and vivid classic leopard logo, but also improve the rubber material soles, enhance the anti-slip function, make the wear more comfortable and stable, with a variety of casual clothing to match, so nostalgic trend into life.

PUMA's latest collection not only can be worn in gyms and sports venues, it is also suitable for everyday situations and can fully convey the inner peace of modern young people.

The PUMA brand was established in 1948. Now it has a history of 57 years. It has the first line of appeal and influence in the world of sportswear brands. Over the years, PUMA has accompanied the Pele Pele many times in the World Cup finals. The tennis star Becker was wearing PUMA clothing to compete in the Wimbledon Meadows. PUMA also sponsored the British sprint star Christie to win the gold medal at the Olympic Games. The car owner Schumacher was wearing PUMA. Brought Ferrari's red years, while PUMA also sponsored the Italian football team.

PUMA also has an international top-level design team. He used to be Neil Barrett (neo Bennett), a senior men's designer of Gucci and Prada. Now he is the creative director of PUMA. At the same time, the international supermodel and senior yoga coach Christy Turlington and the current creative design director of Louis Vuitton Marc Jacobs (Mark Jobs) all have close relationship and cooperation with PUMA.