Casual wear brand UNIQLO (UNIQLO) Joy City Store shines in Shenyang

On December 5th, 2009, UNIQLO [UNIQLO], the internationally renowned casual wear brand, grandly opened its first store in Shenyang, Joy City Store, displaying the popular “Mix&Match fashion style” in the long-awaited majority of the world. Before Shenyang consumers. On the opening day, fashionistas gathered in front of the store, and the hot scenes added an infinite personality and warm atmosphere to Shenyang in the winter.


â–  Shenyang fashion business district adds more atmosphere

UNIQLO [UNIQLO] Joy City Store is located in the heart of the new business district in Shenyang’s Dadong District, where a number of international leading brands are brought together. The active urban population living and working in Joy City is surrounded by Uniqlo products. The main consumer group. The opening of the first store in Shenyang, in front of consumers, fully demonstrated the charm of Uniqlo clothing apparel and stores.

Shenyang Joy City Store maintains its consistent, international and simple traditional style, giving people a feeling of simplicity, modernity, luxury and comfort. It creates a comfortable and stylish shopping space for consumers, making shopping a pleasant experience. Live enjoyment, and bring more brand-name, value for money, wild fashion trends to more consumers.

â–  Fashion Matching Solutions Winter Wild

In the winter of this year, UNIQLO [UNIQLO] has fully embodied its people-oriented dressing concept in new products. At the same time, we can be pleasantly surprised to see that the display of clothing in the store is like a "solution" to clothing and wild, not In addition, the simple arrangement of goods, but the use of different fabrics, styles and features of the goods are displayed separately, suitable for consumers of different ages and identities to choose. Even consumers who are not familiar with the colors and styles of clothes, etc., through the display of different regional products in the store, it is believed that they can choose from a set of dresses that are comfortable to wear and that can reflect the attitude of individual life. The program, which is the charm of UNIQLO [UNIQLO] brand stores and apparel products.

UNIQLO [UNIQLO] 09 winter men and women PREMIUM DOWN advanced down series, up to 90% of the down with cashmere volume, due to the use of a warm, good fluffy high down, so soft and lightweight, and therefore wearing a more form and spirit. The superior men's and women's high-end down comfort collection is the gift of UNIQLO's warm welcome to Shenyang consumers.

In addition, the winter classic - FLEECE polar fleece series as one of the push products, with its soft and comfortable, light wearing feel, excellent insulation and variety of styles of color characteristics, has been widely praised by consumers, more It is one of the must-have styles for many fashionistas in autumn and winter.

â–  The fusion of hi-tech and fashion trends

UNIQLO [UNIQLO] continues to explore innovative technologies to provide consumers with the opportunity to feel comfortable and have good quality clothes. Comfortable, high-grade, high-tech and fashion elements are also integrated in this winter goods. The HEATTECH series, the ultra-popular product that hit a record 28 million units in Japan in 2008, is one of the representatives. HEATTECH is a new garment fabric jointly developed by Uniqlo and the world famous fiber manufacturer Toray. With its excellent thermal insulation, comfortable wearing and reasonable price, it is gradually becoming a new synonym for winter fashion. This winter, HEATTECH not only retains the advantages of heat, heat preservation, moisturizing (only for women's wear), quick-drying sweat (only for men's wear) and elasticity, but also breaks through the limitations of previous technologies and adds two new functions: anti-static protection and shape maintenance. It is no longer limited to inner wear and match, but also can be used as a match for outer wear clothing, which greatly enhances the fashion charm of HEATTECH. The advent of winter has allowed clothes wearers to feel comfortable, warm, and light and fashionable in winter clothes.

New store opened

From December 5th to December 17th, UNIQLO [UNIQLO] will launch a number of time-limited special events for seasonal winter products - men's and women's premium down collections, HEATTECH high-tech apparel collections, polar fleece and men's wear and knitwear. The series of shirts, etc., at the same time, a number of activities were held to allow Shenyang consumers to be proud and cold on the day of winter, and enjoy the UNIQLO [UNIQLO] wild classic fashion boom, feeling comfortable and pleasant feelings brought by high quality clothing. Self-dressing taste, relaxed and elegant life attitude.

Store Overview

Name of the shop: UNIQLO [UNIQLO] Shenyang Joy City Store

Address: 2-3F, Building A, Shenyang Joy City, No. 6 Xiaodong Road, Dadong District, Shenyang

Store area: 863 square meters