A/W2018 Shenzhen Fashion Week | void: Pioneer buyers, eyes in the light

Dark, the most important thing is "darkness", not "black".

The most important thing for buyers is "eyes" rather than "prices."

Fashion profile

Brand Name: void

Established: 2017

Tonality Overview: void, Shenzhen, a local fashion buyer with a clear attitude, eye-popping void buyers carefully selected from Italy, France, Japan, Britain, Belgium, Germany and other places the most quality and most stylish fashion single Products, blending the style of dark lines and young trendy styles, create a stylish attitude of rushing to mix and match.

Dark style derives from "Gothic" and contains a mysterious and religious cultural evolution. Unique fabrics, excellent cutting, low-key but full of details of the hand-made temperature, dark mixing is not excessive emphasis on exaggerated color and shape, but in an introverted and low-key way to convey personal attitudes.

Q&A conversation

SZFW:void How to look at the relationship between fashion, art and life?

Void: Art entered the period of post-modernism, emphasizing the expression of creators' emotions and ideas as well as reflections on their life experiences. Fashion has long been no longer confined to basic functions after many years of evolution, from the special craft styles and bizarre In style, fashion can be seen not only in the United States, but also in expressing the personality of the wearer and conveying the attitude of the wearer's life. Therefore, fashion is an art that can be worn on the body to enter life.

SZFW: How do you think about the designer's thinking about art or life when seeking design inspiration?

Void: Christian Dada’s designer Morikawa Morikawa was inspired by “Life and Death” and “Curse of the moment” at photographer Aoki Kodan's photo exhibition and collaborated with him to launch the highly acclaimed “Love On The Left Eye”. "Autumn and winter series. Therefore, the design inspiration is not fabricated out of thin air, but is inspired by the inspiration for art and the observation of life. By absorbing and digesting the outside information and fully understanding the actual needs of the people at the moment, it is clear that they want to pass the design to the society. What kind of content.

SZFW: As an independent buyer's shop, it should maintain a high degree of acuity on fashion trends. What consideration does void consider before deciding to cooperate with brands?

Void: First of all, before we place orders at Paris Fashion Week, we will conduct preliminary target brand lock-ups based on current comparisons of brand popularity, and then explore on the showroom to find out some new designers who have great potential. These brands must be able to impress us not only to look good, but also to have their own voice and attitude. At the same time, the processing of fabric quality and process details is also an important consideration.

SZFW: What message would you like to convey to everyone through the T stage of this Fashion Week?

Void: Through this Fashion Week T-Taiwan, void hopes to let everyone feel the Italian 100-year-old leather brand Guidi uses more than two hundred manual steps to create the comfort of the leather boots, the French leather king Isaac Sellam's leather clothing presents a warm color and A refined, self-cultivating version of the spirit of the spirit that the American dark leader Rick Owens infused into a piece of clothing...

Mix all the dark and beautiful things and pass the young fashion style. A/W2018 Shenzhen Fashion Week, void invites you to witness on the T station, what is the buyer's sharp vision and vanguard attitude!

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2018.03.18 14:45 C show field